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AI Search Optimization
AI search optimization (GEO) consultant for ChatGPT, Gemini and AI Overviews
Traditional SEO alone is no longer enough. AI Search Optimization strengthens your brand’s visibility across generative search by improving entity signals, structured content, and trusted brand mentions.
- 400+ freelance projects · Top Rated Plus
- SEO since 2022 · 9+ active projects
- UK company No. 16211675
Retrieval, quotation, and trust
AI search optimization makes a brand easy for ChatGPT, Gemini, and Perplexity to retrieve, quote, and trust.
AI-powered assistants summarize information and recommend businesses using trusted sources and entity relationships. GEO/AI Search Optimization improves how those systems understand your brand.
AI search optimization focuses on how platforms like ChatGPT, Claude, Gemini, Grok and Perplexity understand your business. By strengthening entity SEO, knowledge graph signals and trusted brand mentions, you improve discoverability in both traditional search and AI answers.
When to bring in a ai search optimization consultant
Typical clients arrive with one of these situations already in motion.
Who this is for
- Businesses preparing for AI-powered search
- SaaS and technology companies
- Ecommerce brands
- Personal brands and consultants
What's usually going wrong
- Missing brand mentionsLimited references reduce AI confidence in your business.
- Weak entity signalsDisconnected information makes brands hard to recommend.
- Low AI search visibilityCompetitors appear in AI answers while you do not.
- Inconsistent business informationDifferent names and profiles weaken entity recognition.
What's included
- AI visibility audit
- Entity SEO analysis
- Structured data recommendations
- Brand mention analysis
- Competitor AI visibility comparison
- Quarterly AI visibility roadmap
How AI search optimization engagements run
AI visibility assessment
Evaluate how you appear across AI-powered platforms.
Entity review
Strengthen organization relationships and structured data.
Content optimization
Improve pages with entity-based structure and clarity.
Mention strategy
Plan trusted citations across relevant sites.
Monitoring
Track visibility as AI search evolves.
AI Search Optimization case study
AI Search Optimization pricing
Clear starting points. Final scope is confirmed on a $75 consultation. No #1 ranking promises.
Starter
Best for a focused starting scope
$750/month
One site, one market, or a single audit.
What's included
- AI visibility audit
- 25 AI queries tested
- ChatGPT, Gemini & Perplexity review
- Structured data review
- Brand mention baseline
Deliverable
- Monthly AI visibility report
Growth
Best for most monthly retainers
$1,500/month
Enough depth to ship technical and content work.
What's included
- 50 AI queries tracked
- Entity optimization plan
- 5 brand mention opportunities
- 5 AI-ready content recommendations
- FAQ & entity schema (5 pages)
- 2 calls/month
Deliverable
- Monthly AI visibility report
Authority
Best for competitive markets
$3,000/month
More pages, markets, or implementation time.
What's included
- 100 AI queries tracked
- Knowledge graph strategy
- 15 brand mention opportunities
- AI citation optimization
- 10 AI-ready page optimizations
- Competitor AI benchmarking
Deliverable
- Bi-weekly reporting
Enterprise
Best for large catalogs and programs
$5,000/month
Catalogs, migrations, or multi-market programs.
What's included
- 250+ AI queries tracked
- AI visibility dashboard
- Entity governance
- Brand mention strategy
Deliverable
- Executive reporting
- Weekly AI strategy calls
Not sure which tier? A $75 consultation answers that. Compare all packages →
GEO SEO vs traditional SEO
Traditional SEO
- Ranks pages in a list of links
- Keyword and link signals
- Success is clicks
GEO
- Earns citations inside AI answers
- Entity, mention and structured-content signals
- Success is brand mentions and citation share
Classic SEO is still the foundation. GEO extends it.
ChatGPT SEO, Perplexity, Gemini and Google AI Overviews
ChatGPT
How it picks businesses to recommend.
Perplexity
Citation patterns from a first-hand test on this site.
Google AI Overviews
What gets cited when Google answers above the links.
Gemini and Claude
Entity consistency and mentions across both systems.
How AI search optimization works
AI search systems retrieve pages, pick the passages that best answer a question, and cite or summarize them. AI search optimization makes your site easy to retrieve, easy to quote and easy to trust.
Easy to retrieve means the site is crawlable, fast and indexed. Easy to quote means clear answers, structured content and schema. Easy to trust means consistent entity information and mentions on sites the models already rely on. Google's guide to AI features is the reference I use for what Google will and will not cite.
How I use AI in this work
I use the assistants themselves to see how they describe a brand, then I compare that with what the site actually says. The judgement calls, what to fix first, what to publish, and what to ignore, stay with me. You get the speed of automation without handing the site to a robot.
Get my free AI search visibility checklist
Entity SEO, brand mentions, knowledge graph, structured data and content checks.
AI Search Optimization questions
AI Search Optimization (GEO) improves how generative platforms understand, trust, and recommend your brand through entity signals, structured content, and authoritative mentions.
Related services
Want to show up in AI answers?
A 30-60 minute call for $75. I review entity signals first, then we agree what to fix.