Offer pages.
One page per service your sales team actually sells, with who it's for and how it starts.
B2B SEO consultant
B2B search is a long path. The site still needs a page for the problem, a page for the offer, and a way to move from one to the other. An SEO strategy starts at $749 one-off. Content SEO starts at $750/month.
- You work with Saad, not a junior
- UK company No. 16211675
- Prices published
- No ranking guarantees
What's different about B2B search
B2B deals are slow and shared. A manager finds you, a colleague checks the proof, and finance looks at the price. All three may search, weeks apart, on different devices.
That means the pages have to work for people who never spoke to you. A clear page for each offer. A page for each industry you sell to. Case studies that say what the client had before and what changed.
Most B2B sites hide this behind a contact form or a PDF. Google can't rank a page that isn't there, and a buyer won't ask for a PDF just to see if you're a fit.
Industry pages.
Built only for sectors where you have clients you can talk about.
Case-study pages.
Real pages, not gated PDFs, so they can rank and be shared.
What I check
- One page per offer a sales team can actually sell
- Problem pages that link to the offer
- Cannibalizing posts merged or redirected
- A measurement view tied to inquiries, not only rankings
Rules I work within
I don't publish a client name or result without written permission. If a client can't be named, the case study says so.
I don't chase traffic for its own sake. A post that brings students and job seekers to a B2B site looks good in a report and does nothing for sales.
Measured in inquiries.
Reports track form fills and calls from organic search, not only rankings.
Sales team input.
I ask your sales team which questions come up on calls. Those become pages.
Merge before you publish.
Overlapping posts are merged or redirected before new ones are written.
The first 90 days
Weeks 1-3: Map the offers.
List what you sell, who buys it and what they search. Find pages that compete with each other.
Weeks 4-8: Fix the shortlist pages.
Rewrite the offer pages. Turn one gated PDF into a public case study.
Weeks 9-12: Measure.
Connect form and call tracking to landing pages, so you can see which pages bring inquiries.
No published B2B case study yet. Ask me on a call about current work in your sector.
B2B SEO questions
An SEO strategy starts at $749 one-off. Content SEO starts at $750/month. Technical SEO starts at $750/month.
Related services
Want to see which of your offers has no page?
A 30-60 minute call for $75.